HCX Processor Our Best 4K Processing Tuned by a Hollywood ColouristThe HCX Processor represents the pinnacle of Panasonic image processing. Built on colour, black level and brightness know-how learned from our reference-quality plasma TVs and professional broadcast equipment, the system has also been tuned by a Hollywood colourist to deliver picture quality true to the filmmakers' vision. Easy TV Operation Without a Remote Control Panasonic TVs give you hands-free operation from an Amazon Alexa or your Google Assistant enabled device. A variety of operations, such as turning the power on or off and changing the channel or volume, can be carried out by your voice without having to use the remote control. It's easy to operate the TV with voice commands when you're busy cooking or getting ready to leave the house. HDR Cinema Display HDR Cinema Display is designed to ensure that you exactly what the filmmakers intended. It combines wide cinematic colours, Local Dimming for inky blacks alongside subtle gradations, and outstanding levels of brightness. Dolby Atmos® Support With new support for state-of-the-art audio format Dolby Atmos, the sound pours in from all directions, including overhead. Powerful, dynamic sound travels in 3D space to bring you inside an immersive cinematic experience.